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How to use YouTube videos and non-profit programme to fundraise

16 Mar

For those of you who are only uploading basic videos on YouTube but have not thought about their YouTube channel trailer nor about using YouTube to raise funds, it’s time to review your strategy!

As you may know, videos are a great way to sell your idea, service or product, so why not using YouTube to its fullest potential by creating a compelling message for your brand or charity? You don’t know how or where to start? These below articles should guide you through the essential steps to go through, in order to create successful video campaigns.

http://www.reelseo.com/video-nonprofit-tips/

http://thedeependdesign.com/creating-compelling-video-content-youtube/

http://mashable.com/2010/03/26/non-profits-youtube/

If you aren’t quite sure which video format or style would suit best your organisation, this article should give you few hints:

http://www.socialbrite.org/2011/04/21/8-great-examples-of-nonprofit-storytelling/

Also, as it is suggested in the above Mashable article, you may opt to join the YouTube Non-Profit Program to receive donations but note this isn’t available in all countries.

Youtube non profit program

To find out more about it, check the following link:

https://www.youtube.com/nonprofits

Finally, here are few tips on how to gain attention from other YouTube users and get more likes or subscriptions to your channel:

http://www.courtlandconsulting.com/in-the-news/using-youtube-as-a-fundraising-tool-for-your-non-profit.html

Do you have further tips to share on how to use YouTube for fundraising purposes?

Nonprofit-groups-to-boost-campaigns-via-new-youtube-feature

 

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